Web business intelligence

Mining the web for actionable knowledge

Jaideep Srivastava, Robert Cooley

Research output: Contribution to journalArticle

20 Citations (Scopus)

Abstract

It is estimated that over seven billion static pages exist in the Web today, and backend databases can potentially produce at least three times as many dynamic pages. However, the best search engines index only approximately 20% of the static pages. So the real question is: While the Web is certainly the most amazing and comprehensive information source ever created, are you really getting all the information you need for your specific purpose? The answer to this question is mostly "yes" for the individual user, who uses the Web as an information source for casual purposes. However, for an individual who uses the Web as an essential and comprehensive source of information - for business or research - the answer is quite the opposite. Even a sophisticated Web user requires a significant amount of time and effort to find all of the information needed for a given task. In this paper the concept of Web Business Intelligence (WBI) is introduced, an emerging class of software that leverages the unprecedented content on the Web to extract actionable knowledge in an organizational setting. The contributions include an architecture for WBI, a survey of technologies relevant to the various components of the architecture, and illustration of the value of WBI by means of a detailed example from the e-finance domain. This article concludes with a discussion on the future of WBI.

Original languageEnglish
Pages (from-to)191-207
Number of pages17
JournalINFORMS Journal on Computing
Volume15
Issue number2 SPEC.
DOIs
Publication statusPublished - Mar 2003
Externally publishedYes

Fingerprint

Competitive intelligence
Finance
Search engines
World Wide Web
Business intelligence
Industry

Keywords

  • Artificial Intelligence
  • Computers-Computer Science
  • Data Bases

ASJC Scopus subject areas

  • Computer Science Applications
  • Computational Theory and Mathematics
  • Management Science and Operations Research

Cite this

Web business intelligence : Mining the web for actionable knowledge. / Srivastava, Jaideep; Cooley, Robert.

In: INFORMS Journal on Computing, Vol. 15, No. 2 SPEC., 03.2003, p. 191-207.

Research output: Contribution to journalArticle

@article{56d572816ac04211b346e1f3e404893f,
title = "Web business intelligence: Mining the web for actionable knowledge",
abstract = "It is estimated that over seven billion static pages exist in the Web today, and backend databases can potentially produce at least three times as many dynamic pages. However, the best search engines index only approximately 20{\%} of the static pages. So the real question is: While the Web is certainly the most amazing and comprehensive information source ever created, are you really getting all the information you need for your specific purpose? The answer to this question is mostly {"}yes{"} for the individual user, who uses the Web as an information source for casual purposes. However, for an individual who uses the Web as an essential and comprehensive source of information - for business or research - the answer is quite the opposite. Even a sophisticated Web user requires a significant amount of time and effort to find all of the information needed for a given task. In this paper the concept of Web Business Intelligence (WBI) is introduced, an emerging class of software that leverages the unprecedented content on the Web to extract actionable knowledge in an organizational setting. The contributions include an architecture for WBI, a survey of technologies relevant to the various components of the architecture, and illustration of the value of WBI by means of a detailed example from the e-finance domain. This article concludes with a discussion on the future of WBI.",
keywords = "Artificial Intelligence, Computers-Computer Science, Data Bases",
author = "Jaideep Srivastava and Robert Cooley",
year = "2003",
month = "3",
doi = "10.1287/ijoc.15.2.191.14447",
language = "English",
volume = "15",
pages = "191--207",
journal = "ORSA journal on computing",
issn = "0899-1499",
publisher = "Operations Research Society of America",
number = "2 SPEC.",

}

TY - JOUR

T1 - Web business intelligence

T2 - Mining the web for actionable knowledge

AU - Srivastava, Jaideep

AU - Cooley, Robert

PY - 2003/3

Y1 - 2003/3

N2 - It is estimated that over seven billion static pages exist in the Web today, and backend databases can potentially produce at least three times as many dynamic pages. However, the best search engines index only approximately 20% of the static pages. So the real question is: While the Web is certainly the most amazing and comprehensive information source ever created, are you really getting all the information you need for your specific purpose? The answer to this question is mostly "yes" for the individual user, who uses the Web as an information source for casual purposes. However, for an individual who uses the Web as an essential and comprehensive source of information - for business or research - the answer is quite the opposite. Even a sophisticated Web user requires a significant amount of time and effort to find all of the information needed for a given task. In this paper the concept of Web Business Intelligence (WBI) is introduced, an emerging class of software that leverages the unprecedented content on the Web to extract actionable knowledge in an organizational setting. The contributions include an architecture for WBI, a survey of technologies relevant to the various components of the architecture, and illustration of the value of WBI by means of a detailed example from the e-finance domain. This article concludes with a discussion on the future of WBI.

AB - It is estimated that over seven billion static pages exist in the Web today, and backend databases can potentially produce at least three times as many dynamic pages. However, the best search engines index only approximately 20% of the static pages. So the real question is: While the Web is certainly the most amazing and comprehensive information source ever created, are you really getting all the information you need for your specific purpose? The answer to this question is mostly "yes" for the individual user, who uses the Web as an information source for casual purposes. However, for an individual who uses the Web as an essential and comprehensive source of information - for business or research - the answer is quite the opposite. Even a sophisticated Web user requires a significant amount of time and effort to find all of the information needed for a given task. In this paper the concept of Web Business Intelligence (WBI) is introduced, an emerging class of software that leverages the unprecedented content on the Web to extract actionable knowledge in an organizational setting. The contributions include an architecture for WBI, a survey of technologies relevant to the various components of the architecture, and illustration of the value of WBI by means of a detailed example from the e-finance domain. This article concludes with a discussion on the future of WBI.

KW - Artificial Intelligence

KW - Computers-Computer Science

KW - Data Bases

UR - http://www.scopus.com/inward/record.url?scp=3843092716&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=3843092716&partnerID=8YFLogxK

U2 - 10.1287/ijoc.15.2.191.14447

DO - 10.1287/ijoc.15.2.191.14447

M3 - Article

VL - 15

SP - 191

EP - 207

JO - ORSA journal on computing

JF - ORSA journal on computing

SN - 0899-1499

IS - 2 SPEC.

ER -