Social media participation in an activist movement for racial equality

Munmun De Choudhury, Shagun Jhaver, Benjamin Sugar, Ingmar Weber

Research output: Chapter in Book/Report/Conference proceedingConference contribution

35 Citations (Scopus)

Abstract

From the Arab Spring to the Occupy Movement, social media has been instrumental in driving and supporting sociopolitical movements throughout the world. In this paper, we present one of the first social media investigations of an activist movement around racial discrimination and police violence, known as "Black Lives Matter". Considering Twitter as a sensor for the broader community's perception of the events related to the movement, we study participation over time, the geographical differences in this participation, and its relationship to protests that unfolded on the ground. We find evidence for continued participation across four temporally separated events related to the movement, with notable changes in engagement and language over time. We also find that participants from regions of historically high rates of black victimization due to police violence tend to express greater negativity and make more references to loss of life. Finally, we observe that social media attributes of affect, behavior and language can predict future protest participation on the ground. We discuss the role of social media in enabling collective action around this unique movement and how social media platforms may help understand perceptions on a socially contested and sensitive issue like race.

Original languageEnglish
Title of host publicationProceedings of the 10th International Conference on Web and Social Media, ICWSM 2016
PublisherAAAI Press
Pages92-101
Number of pages10
ISBN (Electronic)9781577357582
Publication statusPublished - 2016
Event10th International Conference on Web and Social Media, ICWSM 2016 - Cologne, Germany
Duration: 17 May 201620 May 2016

Other

Other10th International Conference on Web and Social Media, ICWSM 2016
CountryGermany
CityCologne
Period17/5/1620/5/16

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Law enforcement
Sensors
Violence

ASJC Scopus subject areas

  • Computer Networks and Communications

Cite this

De Choudhury, M., Jhaver, S., Sugar, B., & Weber, I. (2016). Social media participation in an activist movement for racial equality. In Proceedings of the 10th International Conference on Web and Social Media, ICWSM 2016 (pp. 92-101). AAAI Press.

Social media participation in an activist movement for racial equality. / De Choudhury, Munmun; Jhaver, Shagun; Sugar, Benjamin; Weber, Ingmar.

Proceedings of the 10th International Conference on Web and Social Media, ICWSM 2016. AAAI Press, 2016. p. 92-101.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

De Choudhury, M, Jhaver, S, Sugar, B & Weber, I 2016, Social media participation in an activist movement for racial equality. in Proceedings of the 10th International Conference on Web and Social Media, ICWSM 2016. AAAI Press, pp. 92-101, 10th International Conference on Web and Social Media, ICWSM 2016, Cologne, Germany, 17/5/16.
De Choudhury M, Jhaver S, Sugar B, Weber I. Social media participation in an activist movement for racial equality. In Proceedings of the 10th International Conference on Web and Social Media, ICWSM 2016. AAAI Press. 2016. p. 92-101
De Choudhury, Munmun ; Jhaver, Shagun ; Sugar, Benjamin ; Weber, Ingmar. / Social media participation in an activist movement for racial equality. Proceedings of the 10th International Conference on Web and Social Media, ICWSM 2016. AAAI Press, 2016. pp. 92-101
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