Collaborative consumption for mobile broadband

A quantitative study

Juan Camilo Cardona, Rade Stanojevic, Nikolaos Laoutaris

Research output: Chapter in Book/Report/Conference proceedingConference contribution

9 Citations (Scopus)

Abstract

Mobile broadband is predominantly priced following tiered plans that involve a certain prepaid commit volume and ad-ditional metered volume priced at a higher penalty rate. An individual's demand, however, may vary wildly from month to month and thus users inevitably purchase packages that are either too small or too large for their needs. By col-laborating in predefined closed (e.g., family) or open groups (e.g., through tethering) users can reduce both the amount of paid-but-left-unused capacity or the high penalty rates. In this paper we present a quantitative study of collaborative consumption using data from 40K mobile subscribers and tariffs from ten operators around the world. We show that small 2-person family plans offer modest expected savings in the range of 3% to 14%, whereas getting more substan-tial savings requires rather impractically large groups of ap-proximately 10 people or more. Going over to open groups, where users can freely trade their data capacity, we charac-terize the impact of the secondary market price on the user costs and the operator revenues, and show that Telcos might be better off to embrace secondary markets (e.g., let them integrate with billing), and thus have some control on, as opposed to letting them operate unsupervised through teth-ering. The latter may severely harm the revenues of a Telco, in an uncontrolled manner, especially in densely populated areas.

Original languageEnglish
Title of host publicationCoNEXT 2014 - Proceedings of the 2014 Conference on Emerging Networking Experiments and Technologies
PublisherAssociation for Computing Machinery, Inc
Pages307-318
Number of pages12
ISBN (Electronic)9781450332798
DOIs
Publication statusPublished - 2 Dec 2014
Externally publishedYes
Event10th ACM International Conference on Emerging Networking Experiments and Technologies, CoNEXT 2014 - Sydney
Duration: 2 Dec 20145 Dec 2014

Other

Other10th ACM International Conference on Emerging Networking Experiments and Technologies, CoNEXT 2014
CitySydney
Period2/12/145/12/14

Fingerprint

Costs

Keywords

  • Cellular networks
  • Collaborative consumption
  • Data plans
  • Mobile broadband

ASJC Scopus subject areas

  • Computer Networks and Communications

Cite this

Cardona, J. C., Stanojevic, R., & Laoutaris, N. (2014). Collaborative consumption for mobile broadband: A quantitative study. In CoNEXT 2014 - Proceedings of the 2014 Conference on Emerging Networking Experiments and Technologies (pp. 307-318). Association for Computing Machinery, Inc. https://doi.org/10.1145/2674005.2674997

Collaborative consumption for mobile broadband : A quantitative study. / Cardona, Juan Camilo; Stanojevic, Rade; Laoutaris, Nikolaos.

CoNEXT 2014 - Proceedings of the 2014 Conference on Emerging Networking Experiments and Technologies. Association for Computing Machinery, Inc, 2014. p. 307-318.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Cardona, JC, Stanojevic, R & Laoutaris, N 2014, Collaborative consumption for mobile broadband: A quantitative study. in CoNEXT 2014 - Proceedings of the 2014 Conference on Emerging Networking Experiments and Technologies. Association for Computing Machinery, Inc, pp. 307-318, 10th ACM International Conference on Emerging Networking Experiments and Technologies, CoNEXT 2014, Sydney, 2/12/14. https://doi.org/10.1145/2674005.2674997
Cardona JC, Stanojevic R, Laoutaris N. Collaborative consumption for mobile broadband: A quantitative study. In CoNEXT 2014 - Proceedings of the 2014 Conference on Emerging Networking Experiments and Technologies. Association for Computing Machinery, Inc. 2014. p. 307-318 https://doi.org/10.1145/2674005.2674997
Cardona, Juan Camilo ; Stanojevic, Rade ; Laoutaris, Nikolaos. / Collaborative consumption for mobile broadband : A quantitative study. CoNEXT 2014 - Proceedings of the 2014 Conference on Emerging Networking Experiments and Technologies. Association for Computing Machinery, Inc, 2014. pp. 307-318
@inproceedings{b1b1a6f765e04dea8e8d456396a03f5b,
title = "Collaborative consumption for mobile broadband: A quantitative study",
abstract = "Mobile broadband is predominantly priced following tiered plans that involve a certain prepaid commit volume and ad-ditional metered volume priced at a higher penalty rate. An individual's demand, however, may vary wildly from month to month and thus users inevitably purchase packages that are either too small or too large for their needs. By col-laborating in predefined closed (e.g., family) or open groups (e.g., through tethering) users can reduce both the amount of paid-but-left-unused capacity or the high penalty rates. In this paper we present a quantitative study of collaborative consumption using data from 40K mobile subscribers and tariffs from ten operators around the world. We show that small 2-person family plans offer modest expected savings in the range of 3{\%} to 14{\%}, whereas getting more substan-tial savings requires rather impractically large groups of ap-proximately 10 people or more. Going over to open groups, where users can freely trade their data capacity, we charac-terize the impact of the secondary market price on the user costs and the operator revenues, and show that Telcos might be better off to embrace secondary markets (e.g., let them integrate with billing), and thus have some control on, as opposed to letting them operate unsupervised through teth-ering. The latter may severely harm the revenues of a Telco, in an uncontrolled manner, especially in densely populated areas.",
keywords = "Cellular networks, Collaborative consumption, Data plans, Mobile broadband",
author = "Cardona, {Juan Camilo} and Rade Stanojevic and Nikolaos Laoutaris",
year = "2014",
month = "12",
day = "2",
doi = "10.1145/2674005.2674997",
language = "English",
pages = "307--318",
booktitle = "CoNEXT 2014 - Proceedings of the 2014 Conference on Emerging Networking Experiments and Technologies",
publisher = "Association for Computing Machinery, Inc",

}

TY - GEN

T1 - Collaborative consumption for mobile broadband

T2 - A quantitative study

AU - Cardona, Juan Camilo

AU - Stanojevic, Rade

AU - Laoutaris, Nikolaos

PY - 2014/12/2

Y1 - 2014/12/2

N2 - Mobile broadband is predominantly priced following tiered plans that involve a certain prepaid commit volume and ad-ditional metered volume priced at a higher penalty rate. An individual's demand, however, may vary wildly from month to month and thus users inevitably purchase packages that are either too small or too large for their needs. By col-laborating in predefined closed (e.g., family) or open groups (e.g., through tethering) users can reduce both the amount of paid-but-left-unused capacity or the high penalty rates. In this paper we present a quantitative study of collaborative consumption using data from 40K mobile subscribers and tariffs from ten operators around the world. We show that small 2-person family plans offer modest expected savings in the range of 3% to 14%, whereas getting more substan-tial savings requires rather impractically large groups of ap-proximately 10 people or more. Going over to open groups, where users can freely trade their data capacity, we charac-terize the impact of the secondary market price on the user costs and the operator revenues, and show that Telcos might be better off to embrace secondary markets (e.g., let them integrate with billing), and thus have some control on, as opposed to letting them operate unsupervised through teth-ering. The latter may severely harm the revenues of a Telco, in an uncontrolled manner, especially in densely populated areas.

AB - Mobile broadband is predominantly priced following tiered plans that involve a certain prepaid commit volume and ad-ditional metered volume priced at a higher penalty rate. An individual's demand, however, may vary wildly from month to month and thus users inevitably purchase packages that are either too small or too large for their needs. By col-laborating in predefined closed (e.g., family) or open groups (e.g., through tethering) users can reduce both the amount of paid-but-left-unused capacity or the high penalty rates. In this paper we present a quantitative study of collaborative consumption using data from 40K mobile subscribers and tariffs from ten operators around the world. We show that small 2-person family plans offer modest expected savings in the range of 3% to 14%, whereas getting more substan-tial savings requires rather impractically large groups of ap-proximately 10 people or more. Going over to open groups, where users can freely trade their data capacity, we charac-terize the impact of the secondary market price on the user costs and the operator revenues, and show that Telcos might be better off to embrace secondary markets (e.g., let them integrate with billing), and thus have some control on, as opposed to letting them operate unsupervised through teth-ering. The latter may severely harm the revenues of a Telco, in an uncontrolled manner, especially in densely populated areas.

KW - Cellular networks

KW - Collaborative consumption

KW - Data plans

KW - Mobile broadband

UR - http://www.scopus.com/inward/record.url?scp=84920481136&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84920481136&partnerID=8YFLogxK

U2 - 10.1145/2674005.2674997

DO - 10.1145/2674005.2674997

M3 - Conference contribution

SP - 307

EP - 318

BT - CoNEXT 2014 - Proceedings of the 2014 Conference on Emerging Networking Experiments and Technologies

PB - Association for Computing Machinery, Inc

ER -